Award-winning organic winery and vineyard north of Rye in East Sussex, established in 2012.
It is the largest single-estate producer of English organic wine and part of a large organic farm, selling lamb in creative lamb boxes and offering holiday accommodation in converted outbuildings.

The Oxney brand naming was developed with the client, based on the location of the farm on the ancient Isle of Oxney on the East Sussex coast. Although no longer actually an island, its provenance as such is irrefutable. Brand implementation across the whole range of propositions communicated the differentiating benefit of being approved by the Soil Association as truly Organic, hence the brand of Oxney Organic Estate was created.

The wine branding features first and foremost the name Oxney, underpinned by the Organic Estate which produces the wine, within its boundaries. Once the brand naming structure, brand identity and look and feel for the brand were agreed on, packaging and an all-important website were designed.

Brand audit, positioning, brand identity and logo development, logo, emblem and icon design, art direction, colour definition, stationary and web design.

Created at Thinkfarm, strategic branding agency.